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Standort Deutschland


Beschreibungen

Various challenges for Germany as a business location were already emerging even before the pandemic, and some of them are now becoming even more acute. Experts have confirmed that the country has tremendous deficiencies in digitalization. The environment and climate change require immense efforts. Globalization is intensifying competition and demanding more agile companies and much greater dynamism in business start-ups. The ?new normal= needs to be established in working life. Regulatory changes are also indispensable, but they usually become matters of controversy and are only being implemented tentatively. Alongside scientists and politicians, representatives of the business community in particular have their say in this volume on the topic of Germany as a business location. All of the authors carry out trenchant stocktaking on their respective topics and present clear and practical options for action.
Prof. Dieter Thomaschewski and Prof. Rainer Völker teach and carry out research at the University of Applied Sciences for Business and Society, Ludwigshafen am Rhein, and are Directors of the Institute for Management and Innovation (IMI).

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